Fashion + Beauty

Recreate Alex Perry's look for his runway shows

We chat to Alan White for ghd who created the  beautiful hairstyles for Alex Perry's runway show on the Queen Mary 2. 

"The hair for the show had a feeling of effortless luxury. My inspiration for the hair came from the perfect blend of both Alex Perry's beautifully luxe designs and the Queen Mary 2's, exclusive glamorous location. 

The full bodied hair for the show moved with a seductive bend and waves were created with the ghd IV styler. The hair was smoothed through the top and sides, blending into long flowing waves to give a glamorous but relaxed feel." Alan White for ghd

Here is Alan's step-by-step on how to achieve the look:

 

1. On damp hair we applied plenty of ghd maximise mousse to achieve all over body and volume, blow drying the hair until dry. We applied ghd uplift spray to the roots to lift the hair direction away from the scalp. I wanted the hair to be pumped up and have plenty of hold.

 

2. At this point we added hair extensions to the girls who needed them, to give extra length and body. We needed to create consistency with the models' hair lengths so the extensions gave the girls lengthened and even hair.

 

3. We then set a wave into the hair using the ghd IV styler and ghd IV salon styler (for bigger, looser curls at the bottom). Selecting sections of hair at random (to keep the movement natural), we smoothed the hair around the ghd styler to create a long curl.

Tip: apply ghd creation spray before heat styling to give the curl extra hold and make it last for longer.

 

4. Before the hair set too tightly, we brushed through the curls to create softer waves, then rolled each section back up and pinned it so the wave would set more naturally.

5. After the wave had set we removed the pins and softly brushed the hair out in all directions with a soft bristle brush to really take advantage of the volume created by the ghd maximise mousse and the ghd IV styler. This gave the hair freedom of movement and bounce.

 

6. To smooth the top and sides I mixed ghd texture lotion with ghd polishing serum at a ratio of 5/1 to give mixed texture and hold with a polished finish. Taking sections across the top of the head, (from ear to ear) I combed the mix onto the hair close to the scalp making sure to keep the mix off of the mid lengths and ends. Once all the top and sides were smoothed off the face, I set the top in place using a warm blow dryer

7. I then applied a light application of ghd polishing serum to the mid lengths and ends to add shine and to give that luxurious finish to the waves.

 

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